Obviously, the increasing availability of on-demand streaming has helped podcasting reach critical mass. Podcasting is an ideal accompaniment to activities which don’t require connected visuals and eyeballs – housework, exercise, commuting etc.
More importantly, podcasting champions good content above all else. The best podcasters understand how to create interesting ideas, stories of perspectives.
They are facilitators for a global audience to eavesdrop on interesting conversations, or just feel connected to like-minded people.